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$20 Challenge: You Pick The Winner

The Challenge: Create unique/amazing/delightful/effective marketing pieces for the 2015 IGUANA User Conference with just a $20 budget!

This summer, we’re on a mission to have some random fun prove that you don’t have to spend a lot to create great marketing content. Can it be done? I guess we’re about to find out.

Help us pick the winner

Sadly, our contest has now come to an end. I’m proud to say that we did manage to produce 5 very unique – and very different – entries for a total of $53.55. Now that the entries are all in, it’s time for you to decide the winner! If you haven’t already seen them, have a look first and then vote for your favourite.

Which entry in our $20 Challenge did you like best?

What’s at stake?
Well, there’s a nice little gift card up for grabs, but much, much more important is the year’s worth of bragging rights the winner will have.

Thanks for indulging us and coming along for the ride. If you’ve enjoyed this little experiment, please let us know. The more comments, the more likely we’ll do something like this again.

$20 Challenge: Climbing to the (big) top

The Challenge: Create unique/amazing/delightful/effective marketing pieces for the 2015 IGUANA User Conference with just a $20 budget!

This summer, we’re on a mission to have some random fun prove that you don’t have to spend a lot to create great marketing content. Can it be done? I guess we’re about to find out.

Entry #5

Contestant: Maryam Mahjoub
Total Spend: $13.55

Explanation:  I’m new to the world of healthcare IT – and there were times when I felt a little tangled up learning about channels, interface engines, interoperability etc. Luckily I’ve had a great team showing me the ropes, and I finally feel like I’m getting a hang of things. So my entry is just about just that, how this year’s conference will provide you with tips & tricks to climb to the very top. Also, my sister ran away and joined the circus…..

$20 Challenge: Etch A Sketched IGUANA

The Challenge: Create unique/amazing/delightful/effective marketing pieces for the 2015 IGUANA User Conference with just a $20 budget!

This summer, we’re on a mission to have some random fun prove that you don’t have to spend a lot to create great marketing content. Can it be done? I guess we’re about to find out.

Entry #4

Contestant: Art Harrison
Total Spend: $5

Explanation: I only spent $15 on my first entry, which means that I still had $5 burning a hole in my pocket.  So, I did what any normal person would do:  I set out to commission a new, unique piece of Etch A Sketch art.  Honestly, I’m not even sure why.  The idea just popped into my head one morning and then I set about looking for an artist who’d be willing & able to do it on time and under budget; just like IGUANA itself 😉
As luck would have it, I found just the person.  I’m extremely pleased with the results, but more importantly, what do you think?

$20 Challenge: Pictures put to music.

The Challenge: Create unique/amazing/delightful/effective marketing pieces for the 2015 IGUANA User Conference with just a $20 budget!

This summer, we’re on a mission to have some random fun prove that you don’t have to spend a lot to create great marketing content. Can it be done? I guess we’re about to find out.

Entry #3

Contestant: Mike St. Jacques
Total Spend: $20

Explanation: When the $20 marketing challenge was issued, I quickly decided that I would focus on my favourite part of the conference; the party!  So, I took a bunch of photos (from last year’s party and some interesting Toronto shots), used  a few “cool” transitions and threw in some energetic music.  Simple yet hopefully effective. You be the judge.

$20 Challenge: It’s an Infographic!

The Challenge: Create unique/amazing/delightful/effective marketing pieces for the 2015 IGUANA User Conference with just a $20 budget!

This summer, we’re on a mission to have some random fun prove that you don’t have to spend a lot to create great marketing content. Can it be done? I guess we’re about to find out.

Entry #2

Contestant: Joanna Reyes
Total Spend: $0

I compiled a bunch of fun facts about the IGUANA User Conference and stuck it in a pretty little picture (infographic) below.

Iguana User Conference Infographic

Explanation:
It’s our third year hosting the IGUANA User Conference and I figured surely by now I could collect enough data to make something for this challenge. We’ve never done an infographic before, so why not make one? They’re a great way to demonstrate a bunch of random facts together in an easily digestible format.

More tidbits about the User Conference:

  • Lagers, red wines and ales are our favorite beverages — no one likes rum or gin
  • 210 slices of pizza were eaten for lunch at last year’s event
  • We still have 600 Iguana luggage tags (you know you want one!)
  • 11 hotels were considered before one was chosen
  • To date, 20% of this year’s registrants are Conference vets (yup they’ve attended all of our conferences)
  • Check your emails! After buying your ticket, you can choose your thank you gift

$20 Challenge: An Introduction and a Puppet

The Challenge: Create unique/amazing/delightful/effective marketing pieces for the 2015 IGUANA User Conference with just a $20 budget!

This summer, we’re on a mission to have some random fun prove that you don’t have to spend a lot to create great marketing content. Can it be done? I guess we’re about to find out.

Welcome to iNTERFACEWARE’s 1st (annual?) $20 marketing challenge!

Last week, I started wondering:  “What can you get for $20 these days?”.  To find out, I thought I’d issue a challenge to the rest of the marketing team:  Create something — really, ANYTHING — that helps promote this year’s IGUANA User Conference.  The only catch:  you can’t spend more than $20.

So, over the next month or so, the team and I will begin posting our creations here on our blog.  When we’re all done, we’ll wrap it up with a vote and declare the winner of the “no budget marketing challenge”.  I don’t know about you, but I’m both excited and terrified to see what we create.

Entry #1

Contestant: Art Harrison
Total Spend: $15

Explanation:

I knew it wasn’t fair for me to put a challenge like this out there and not come out of the gates with something pre-made.  So, before I even announced the challenge,  I “commissioned” the above piece.

Why a puppet?

I’ve recently been spending time in the evenings watching some of my favorite songs from The Muppet Show with my kids.  Maybe that’s why I decided to go this route for my first entry.  Whatever the reason, I hope you enjoy it!

 What do you think?

  •  Do you think we’ve found our new mascot?
  • Do you want to see more of our new friend?
  • Do you think I’ve won the contest before it’s even begun?
  • Do you think I just wasted $15?

Let me know in the comments below!

-Art

Measuring Your System Requirements for IGUANA

As I’ve mentioned before, I (and many others in our company) like to keep an eye on our support inquiries for interesting and/or commonly asked questions.

One such topic that comes up repeatedly (and understandably so) is System Requirements.

As you can imagine, system requirements questions come in many forms; from the very general to the highly specific.  Unfortunately, the answer is always:

Thinking Through Interface Error Handling

When it comes to errors and interfaces, there is a little more to think about than what first comes to mind.

The bad news is that error handling is specific to your application, the type of interface you are implementing and whatever technologies you’re using. If you are doing interfacing at scale, this is a topic you’ll find value in thinking through at some point.

The good news is that IGUANA gives you the control to determine exactly how errors will be handled. So don’t worry. Take a break, get a cup of coffee and quietly go through the exercise outlined here. It will pay itself back with a lot less drama in production.

Managing Key/Value Pairs with IGUANA

This week, I put together a new helper module to let you view and manage the key/value pairs stored with the store.lua module.  The code and instructions are at the bottom if you want to skip the rest of the article.

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There’s no question about it: store.lua is absolutely my favourite module to use in IGUANA.

If you’re not familiar with store.lua, I suggest you have a look.  It provides you with the ability to have simple, persistent storage in/across your Translator instances.

The Value of Building Out a Standard Module

If you are a vendor that is planning on doing dozens of interfaces with Iguana with a team of people, it’s worth spending a little bit of time thinking it through.

First of all, it’s a good idea to have a standard module to wrap up your interface. This standard module should be the gold standard and not something that gets edited on a day-to-day basis by your team. You should use it as the foundation for all your interfaces that you implement.

Here some key ideas to consider when implementing this standard module that I think make sense: