iNTERFACEWARE

iNTERFACEWARE – Integration That Improves Business Performance

We help organizations identify operational bottlenecks using the Theory of Constraints, delivering measurable business improvements rather than integrating for its own sake.

At iNTERFACEWARE, we help our clients think more clearly, often using analogies from everyday life to make key concepts easy for everyone to understand.

We pride ourselves on challenging our clients—sometimes even shocking them. This approach is helpful, as breaking out of conventional thought processes enables us to achieve exceptional business success.

Sometimes, rather than integrating everything, the first thing every business should consider is what to remove from their system. The easiest way to improve a business is by removing processes, solutions, and technologies that are not working.

Think of it as "decluttering your business" to reduce complexity and entropy—much in the same way you can simplify your home by removing things that no longer serve you.

We value substance over sizzle. This website is deliberately simple; clarity is more important than illusion.

Iguana 6 is Solid

Our technology focus is now on Flow. Flow is more than just optimizing the process of integration—it's about optimizing the performance of development itself.

Any organization that truly seeks to dominate its market will need to implement the Theory of Constraints. It's impossible to achieve that by piecing together half-completed "off the shelf" (i.e., stale, half-baked, and ineffective) solutions.

This is why Flow needs to exist. But we're not looking to beta test Flow on clients; we are using it ourselves to optimize all of our own business processes, applying the Theory of Constraints.

Exceptional performance sometimes means making uncomfortable changes, but that is necessary for businesses that seek to be leaders.

Main Resources

This website is a major part of setting up new infrastructure for the business. We used to use HubSpot. Currently, the implementation is bootstrapped in PHP, but it will be redone with Flow in time.

I am focusing on what is most important and applying the Theory of Constraints. My excessive focus on social issues has become a constraint; I need to focus on Flow.

Enjoy the simplicity and information-richness of our new website.

The mission is as simple as it has always been:

Allow our customers to control their data.

Enjoy,

Eliot Muir
CEO/Founder of iNTERFACEWARE
Architect of Iguana